Tata Crucible Campus Quiz 2013 Chennai prelims

1.      Name this practice pioneered and introduced in the early mid-1980s by Nemichand Bamalwa & Sons of Kolkata, India, sparking a revolution in India, as it forced jewellers to indicate correctly the after-melting purity.

Ans. 22 carat purity

2.      Expand MS in MSLO, where LO stands for Living Omnimedia.

Ans. Martha Stewart

3.       “Discover Smart Drive 2011”. Which company’s campaign was this?

Ans. Ford Figo

4.      Oryx is the in-flight magazine of _______. It’s a middle-East airline.

Ans. Qatar Airways

5.       Identify him. A world-renown management institute is named after him.

Ans. Alfred Sloan.

6.      Name this energy & environmental engineering co. based in Pune. Mehar Pudumjee is the Chairperson and M.S Unnikrishnan is the current MD and CEO.

Ans. Thermax

7.      Thinkpad and Ideapad are offerings from?

Ans. Lenovo

8.      Japanese word translates into “Improvement” or “change for the better” It focuses upon continuous improvement.

Ans. Kaizen

9.      Formula for this consists of water, alkali & cassia oil was originally written on a Babylonian clay tablet way back in 2800 BC. (Pickbrain: There are zillions of manufacturers of this product in the world)

Ans. Soap

10.  Brewery brand

11.  Type of acquisition where the purchase price is financed through a combination of equity and debt.

Ans. Leveraged Buyout (LBO)

12.  Name the first commercial sponsor of the Olympic Games at the 1928 games in Amsterdam & has been an Olympics sponsor ever since.

Ans. Coca Cola

13.  "The Accidental Billionaires" by Ben Mezrich is a book about _______.

Ans. Facebook

14.  Who became the first betting firm to offer a loyalty scheme on 1 June 2008 & it was known as ‘Odds ON!?

Ans. Ladbrokes.

15.  Identify the gaming co. from the given joystick.

16.  What is Sachin Tendulkar’s insurance co.? (Pickbrain: Not his personal or family insurance, but the insurance co. that he endorses J )

Ans. Aviva

17.  What was originally subtitled “The Fast Dealing Property Trading Game”? (Pickbrain: These lines were always seen at the bottom of the board game)

Ans. Monopoly

18.  German logistics co. Deutsche Post purchased which international express mail services in 2002? (Pickbrain: The Company acquired went on to become more popular than the purchasing co.)

Ans. DHL

19.  “The pen the world prefers” is whose claim? (Pickbrain: It’s manufactured in Chennai, Tamil Nadu)

Ans. Reynolds

20.  Identify this multi-million record-selling artist. (Pickbrain: Related to royalty earnings for celebrities)

Ans. Ader